Gina Lucania began her career behind the Prescriptives counter and went on to lead global strategies at Hourglass, Erno Laszlo, and now goop. Her philosophy is rooted in empathy and endurance, building brands that grow with meaning—not just momentum. In this conversation, she reflects on the business of care, the value of listening, and how beauty can evolve without losing its integrity.

Today, as Future of Skincare marks its second anniversary, it feels natural to return to this conversation. Adrien’s perspective remains singular in the haircare world, considered, precise, quietly authoritative. And the timing feels right: Hair Lumière, the latest chapter in the Coelho Beauty story, has just launched.

Hair Lumière is composed of three products: an Intense Treatment Shampoo, an Intense Mask, and a daily leave-in styling care, the Multi- Moody Fluid. Together, they form a sensorial ritual designed to restore hair’s glow, hydration, and freedom of movement.

It’s easy to forget, scrolling through the endless reels of contour hacks and glow-up tutorials, that beauty wasn’t always about transformation. For Taylor Frankel, co-founder and Chief Brand Officer of NUDESTIX, the spark came from a moment of quiet rebellion: a desire for less. Back in 2014, as social media fed an insatiable appetite for full-beat looks and elaborate routines, Taylor and her mother, Jenny Frankel, launched Nudestix as a counterpoint, a brand built on the simple idea that makeup should enhance, not mask. It was an ethos born from their own lives: quick mornings, busy days, and a love for real skin.

Over a decade later, Lucibel.le stands at the vanguard of light-based beauty, blending French innovation with scientific credibility. From its signature OVE mask, now a design object in its own right thanks to a collaboration with Olivier Lapidus, to patented technologies like Energy Mapping™ and a landmark partnership with Dior Spa, Lucibel.le hasn’t simply followed the beauty tech boom; it helped architect it. Frédéric Granotier’s vision stretches beyond anti-aging or skin rejuvenation, it’s about reimagining beauty as an intersection of light, longevity, and emotional wellbeing.

There’s something compelling about the way Joanna Ryglewicz approaches skincare. It’s not about chasing perfection, but about unlocking potential. As the founder of Oio Lab, Joanna has carved a space where deep science meets clean formulation, where curiosity drives innovation, and where every product begins with a question worth asking.Her latest launch, the INTERCELLULAR Longevity Facial Serum, stems from a long-standing fascination with cellular health, inspired by thought leaders like David Sinclair and Peter Attia.

Before there was Sitre, there was a feeling, a quiet ache that something essential was missing. When Julie Herskin found herself reaching for intimacy products that felt clinical at best and alienating at worst, she wasn’t just frustrated; she was moved to imagine something better. Together with her friend Cecilie Hjermind Hjelmager, she began to wonder: What would it look like to create products that honor intimacy as a natural, joyful part of being human?

Through Meso'me's sophisticated combination of microneedling technology and specialized serums, MD Skin Solutions isn't just adapting professional treatments – they're reimagining how we think about clinical-grade skincare altogether. This innovation builds on their significant expertise in the professional space. Since introducing Mesoline in 2009, they've been advancing the science of mesotherapy, developing standardized protocols that have shaped clinical practice. Now, they're channeling this deep understanding of skin science into a system that brings precise, professional-inspired treatments into the intimate space of personal care routines.

Beyond her role at Oh My Cream, Fanny co-founded Wellnote, a wellness project dedicated to navigating urban life with more care and attention — another expression of this ongoing reflection on how we live, age, and care for ourselves. In this conversation, she offers a glimpse into the beauty industry’s next horizon, somewhere between, clean beauty beauty tech, pleasure, and deep self-awareness.

Lindsay Azpitarte spent nearly two decades working inside the beauty world’s biggest names—first Dior, then Shiseido—helping shape what luxury skincare looked and felt like. But over time, the questions from consumers began to change. People weren’t just asking what a product could do—they wanted to know how it was made, why certain ingredients were chosen, and whether sustainability was more than just a tagline. Those conversations stayed with her. And they became the foundation for Ulé.

Angie Parker has spent decades in the worlds of fashion, music, and beauty, but her philosophy has always stayed the same: makeup should feel effortless, not forced. She’s worked with some of the most influential names in the industry, watching as beauty trends cycle through extremes—from bare-faced minimalism to heavy-handed contouring—but she’s never subscribed to the idea that more is better. Her signature approach? Skin that looks like skin, makeup that moves with you, and color that reflects personality, not perfection.

Skincare has always been about transformation—of skin, of routine, of the way we care for ourselves. But Noble Panacea dares to take that a step further. What if we could rethink not just ingredients and formulations, but time itself?

In this op-ed, Céline Talabaza, CEO and co-creator of Noble Panacea, reflects on the brand’s journey—one that began with a groundbreaking scientific discovery and a bold vision from Sir Fraser Stoddart, the Nobel Prize-winning chemist who pioneered the Organic Super Molecular Vessels™ (OSMV™) technology. His passing in December 2024 marked the end of an era, but not of his influence. His legacy lives on in a company that challenges the limits of skincare, making high science not just theoretical, but tangible—something you can see, touch, and experience on your skin.

This is a story of innovation, of pushing boundaries, and of honoring a scientist’s lifelong work through skincare that does more than sit on the surface. It’s about skincare designed to work with time, not against it.

Eyebrows may seem like a detail, but in the hands of Lucia Popa, they become a masterpiece of precision, symmetry, and self-expression. As the founder of Fulltimeglam, an exclusive beauty atelier in Paris, Lucia has elevated eyebrow artistry to an entirely new level—so much so that securing an appointment is a luxury in itself. Her schedule is always fully booked, and her devoted clientele would never dream of missing a session. Some even fly in from across the world just to experience her signature touch.

Éva Goicochea is a founder, CEO & Creative Director who defies easy categorization. Before maude, her career took her from legislative aide to creative director, a trajectory that might seem unlikely but reveals the core of her work: questioning systems, redefining norms, and making space for conversations that matter.

AWvi (pronounced AWE-vee) is a pioneering Health & Wellness concept designed to enhance life by unlocking the body and mind’s full potential through the transformative power of science. AWvi creates patented, clinically proven solutions that integrate scientific excellence with a comprehensive vision. Its integrative approach combines inside-out and outside-in strategies, tailored to the needs of each individual. By leveraging the skin’s natural physiological mechanisms, AWvi’s debut range of four products targets the root causes of skin health, delivering benefits that address a broad range of concerns, from the challenges of atopic skin to the signs of ageing.

Janine Knizia, the visionary behind Muse & Heroine, opens up about her journey from fashion to clean beauty, her uncompromising curation, and the art of redefining self-care rituals. Discover how she’s shaping a more intentional and authentic future for beauty and wellness.

In this conversation, Magali Calmon - as the Clinic Director at Dr. Antoni Calmon and Skincare Expert at PERS - shares her insights on building a routine that lasts, the timeless power of sun protection, and how products like PERS's award-winning Retinol Serum and Rich Cream are reshaping what modern skincare can achieve. For her, great skin isn't about trends - it's about consistency, patience, and a deep respect for the individuality of every complexion.

In this exclusive Future of Skincare interview, Marta Ponzone unpacks the breakthroughs poised to redefine beauty for 2025. From AI-powered fragrance creation to the decline of the 12-step skincare routine, her predictions offer a front-row seat to the trends that will transform not just how we look, but how we live.

In an industry constantly chasing the next big trend, a 5,000-year-old science is emerging as the beauty world's most intriguing disruptor. Long misunderstood, often oversimplified, and culturally appropriated, Ayurveda is now capturing the interest of luxury beauty's most discerning players—and for good reason.

To delve deeper, I've turned to Nick Irani of Subtle Energies—a brand whose philosophy, vision, efficacy, and integrity I deeply respect. Nick, standing at the intersection of Ayurvedic tradition and modern innovation, offers rare insight into an industry undergoing significant change.

In the heart of Paris, where centuries-old alchemical traditions meet contemporary beauty innovation, Samer Zakharia has crafted something extraordinary. As the founder of MAISON FLAMEL and MAISON DOUZE, he represents a new breed of beauty visionary – one who seamlessly weaves together the mystical and the scientific, the ancient and the modern.

From the rolling hills of southern France to the lush landscapes of Bali, Souhela Ferrah's journey is as much a story of exploration as it is of connection. The founder of Fields of Yarrow, Souhela has brought the heart of Provence to the volcanic soils of Indonesia, crafting a skincare line that reflects her deep reverence for nature.